Is Your Brand Holding You Back? 5 Signs It’s Time to Rebrand
Image via Lisa Says Gah
In this highly competitive digital world that we live in, your business needs to stay on top of its branding. Branding has become increasingly more important and popular in the last decade. Businesses are stepping up and getting creative, so that means that you want to do the same.
Branding makes a world of a difference and it might be the very reason why your biz is not where you want it to be.
Take some time to think about whether or not your biz is aligned with what you want.
If you agree to any of these 5 signs, it’s time to rebrand (sorry not sorry!)
① YOU AVOID GIVING YOUR WEBSITE TO ANYONE BECAUSE YOU’RE STRAIGHT-UP EMBARRASSED
② THE CLIENTS WHO YOU ARE WORKING WITH AREN’T YOUR IDEAL CLIENTS
③ YOU FEEL LIKE SOMETHING IS MISSING
④ YOU’RE READY TO MAKE MORE MONEY AND LEVEL UP
⑤ YOU DON’T FEEL EXCITED OR CONNECTED TO THE COMMITMENT OF CONTINUING TO BUILD THE BRAND YOU HAVE
IF YOU SAID, “YES THAT’S SOOOOOO ME!” TO ANY OF THESE QUESTIONS, THEN IT’S LIKELY A SIGN TO TRY SOMETHING NEW!
There’s nothing wrong with rebranding, instead it's highly encouraged. Like us, our businesses change and evolve so it’s normal to have a rebrand every so often. It’s like a haircut. You're terrified of doing it at first, but then it turns out perfect and you’re obsessed with your new hair. Think of it as a mini makeover. You know, you’ll look fabulous afterwards!
Out with the old, in with the new is what we tell our clients when it’s time for them to do a mini rebrand.
Rebranding is like change. Take a look:
Change is good. Change is needed. Rebranding is good. Rebranding is needed.
Why is rebranding encouraged?
Well, because it strikes people. People get in the habit of associating your brand with certain colors, imagery, fonts but when a rebrand happens - it surprises them in a good way (when done correctly). Rebranding also allows for you to attract new customers - the more, the merrier.
Rebranding keeps your business looking fresh. Don’t be afraid of switching things up a bit! With a successful rebrand, you can take your business to the next level.
With the right rebranding, you’ll
Love giving away your website because you’re obsessed with it
Be working with your ideal clients
Feel like your business encompasses the big picture
Be making more money
Feel excited to continue building your brand
Most importantly, your brand will be something you’re proud of. Your brand will be aligned with your goals and you’ll be leveling up in every.single.way - promise us??!
